How not to sell your house over Christmas (and lose tens of thousands of dollars and your sanity in the process)!

What will it take to sell my property? That is the burning question on home seller’s this lips this silly season.  But are they willing to listen to the answer and take appropriate action.  In my experience home sellers are their own worst enemy and they sabotage the sale of their properties by failing to meet the buyer’s needs.

It is a buyers market out there people!  This is the toughest Real Estate market experienced in years with a record amount of homes on the market and these homes are staying n the market for an average of 120 days or more. That’s 4 months of week in, week out stress of keeping their house in open inspection mode for the average home owner.

Buyers have a virtual smorgasbord of homes to choose from and if they don’t like what they see they will just keep on looking until they find that elusive dream home. If a house doesn’t measure up to their high expectations, buyers aren’t even putting in low offers. Homes that fail to impress, are getting no offers!

Home sellers are not responding to market conditions. They believe they can just whack their home on the market “as is” with minimal effort and expect to get their asking price. They are delusional – no buyer in their right mind is going to pay top dollar for a home that has poor presentation and no wow factor. Buyers have all the power and they are not going to part with their hard earned cash in these economic times for any old house. They are seeking perfection. They are not buying a house they are trading up to a new lifestyle and if a house isn’t presented to them in a “move in” ready state with nothing to do but unpack their bags then home sellers have no hope of getting a favourable deal anytime soon.

So when a new client asks me “What will it take for me to sell my property?” I give them the hard cold truth – give the buyers what they want. Walk out of your home, put on your buyer’s glasses and look at your home through their eyes. Invest some time, effort and dollars in presenting your house like a show home because that is the only way to you are going to get sale in this heavily weighted buyer’s market. Show them the lifestyle!!

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