My local real estate agent, Jim, referred me to my latest project management client. The vendor Jeff had just accepted a new job in Sydney and had to relocate in 2 weeks.

Jeff’s problem – he needed to sell his home and he needed to sell it fast! Jeff’s biggest problem – his 1970’s house was still in its original condition and he didn’t have time to get it ready for market.

So I met with Jeff and told him how Houses to Impress could take care of his whole house renovation for him, eliminate the stress and leave him free to concentrate on the big move.   I assessed the property while I was there and gave Jeff my expert opinion on what needed to be done to bring his 1970’s home into the 21st century so we could attract some serious buyers in this very tough market.

Jeff was willing to invest some money in some home improvements as he hadn’t done any upgrades since he moved into the house in 1983. He was well aware that it would be very difficult to sell the house in its present condition, in the current slow market.  Jim, the real estate agent, appraised the house “as is” at $280,000 – $300,000. I did a quick calculation on the upgrades that were required and estimated that to fully renovate and style the house for sale would cost about $20,000 – $25,000. Jeff was prepared to spend that amount to ensure he could sell his home fast and for a higher price. I discussed my planned renovation ideas with Jim, the agent, and after doing some comparisons for the area we both agreed that the market price “after reno” would sit in the range of $330,000 to $350,000.

Jeff was happy with these estimated figures and gave me the go ahead to project manage the cosmetic renovation. I immediately got to work with a plan that would enable me to get the whole job done in 30 days.

Step 1 – Renovation Plan

Kitchen

• Remove old narrow style kitchen
• Get electrician to install new power points
• Install new kitchen
• Remove old freestanding stove and replace with new oven, cooktop and range hood
• Install new sink and modern flick mixer tap
• Install tile splash back

Bathroom

• Remove and replace old shower screen
• Remove old style vanity and replace with a new corner unit
• Resurface existing wall tiles
• Resurface existing floor tiles
• Get electrician to install new 3 in 1 heat/lamp/light and replace power points

Toilet

• Resurface existing floor tiles
• Replace cistern and toilet seat

Laundry

• Resurface existing floor tiles

Paintwork – Interior

• Repair minor cracks and gaps in cornices in most rooms
• Paint all ceilings
• Paint all walls
• Prime and paint wall paneling in main lounge room (same colour as walls)
• Paint all door and window trims

Paintwork – Exterior

• Spray Paint old galvanised fences
• Spray Paint shed
• Paint some areas of timber gables at front and rear of property where needed

Main bedroom

• Remove old doors from built-in robe
• Install new doors, frame and return on built-in robe

Bedroom 3

• Remove built in desk and bookcase to open up the space

Flooring

• Remove 70’s shagpile carpet from bedrooms, lounge/dining and hallway
• Replace with new Godfrey Hirst textured loop stainmaster
• Lay new vinyl (over top of old vinyl) in kitchen

Gardening and exterior improvements

• Remove weeds from old garden beds
• Place bamboo screening on one section of fence to hide ugly fence
• Add low maintenance plants to rear garden beds
• Add eco mulch to all garden beds over top of existing scoria
• Trim back all shrubs in front garden
• Repair small sections of wood rot in front windows and paint
• Remove amber glass from front courtyard area and replace with timber slats to match existing features in courtyard
• Paint letterbox

One of the main keys to success in project management is great planning and organisation. Next step will be gathering my dream team of tradies and coordinating the work to fit in with my home makeover schedule.

See some teaser photos below!!

As Australia’s leading home staging experts, we help our clients maximize the selling price of their homes and speed the sale week in and week out. From bachelor pads to luxury homes and new developments, we expertly transform properties to achieve the highest return on investment in the shortest period of time. But you don’t have to take our word for it.

Tom Panos is regarded as Australia’s premier authority on Real Estate marketing and considered by his peers and Australia’s leading real estate agents as the No. 1 educator and thought leader in his field. Tom also lectures across Australia on House Price Maximisation strategies and is one of few experts in this field that is able to use evidence base data to support his views on this area.

Tom has undertaken significant research into the study of House Price Maximisation and the formula he has come up with to achieve a premium price is close to my heart.

High Quality Advertising + High Quality Negotiation Skills + an Emotional Connected Buyer + Competitive Bidding from Buyer

When we “stage” a home to sell, what we aim to achieve for every vendor is to create a look and feel to the home that inspires potential buyers to “fall in love” with the home. In other words we specialise in Emotional Buying.  Connecting to Emotional Buyers is the Number 1 strategy we use to get Fast Sales and Top Dollar.  While vendors across Australia are struggling to sell their homes in the current soft and slow real estate market, most of our clients are still selling after the first open  or in the first couple of weeks for the price they wanted.  Why? Most vendors have no idea how to present their homes for sale.  They believe their personal taste is going to win over buyers but Tom Panos stresses that vendors should hire a specialist because Presentation is Everything.

At Houses to Impress we are passionate about helping our clients to Sell their Homes FAST. An investment in one of our FAST Property Transformations is worth more than the first price reduction you will be forced to make when you fail to attract buyers. Still not convinced.  Read More of Tom’s article here.

Charyn Youngson

Professional Home Stager | Property Renovator | Author